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Dess Strategic Management GE
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Student Edition
Instructor Edition
Strategic Management: Creating Competitive Advantages, 7/e

Gregory G. Dess, University of Texas at Dallas
G. T. Lumpkin, Syracuse University
Alan B. Eisner, Pace University
Gerry McNamara, Michigan State University

ISBN: 0027161092
Copyright year: 2014

Instructor & Student



Connect® Management is an online assignment and assessment solution that connects students with the tools and resources they’ll need to achieve success. McGraw-Hill Connect Management helps prepare students for their future by enabling faster learning, more efficient studying, and higher retention of knowledge.Connect Management offers you and your students powerful tools and features that optimize your time and energies, enabling you to focus on course content, teaching, and student learning. Connect Management also offers a wealth of content resources for both instructors and students. For more information about Connect, go to www.mcgrawhillconnect.com, or contact your local McGraw-Hill representative for access to an instructor account.

Connect Plus™ Management
McGraw-Hill reinvents the textbook learning experience for the modern student with Connect Plus Management. A seamless integration of an eBook and Connect Management, Connect Plus provides all of the Connect Management features plus the following:

  • An integrated eBook, allowing for anytime, anywhere access to the textbook.
  • Dynamic links between the problems or questions you assign to your students and the location in the eBook where that problem or question is covered.
  • Powerful search function to pinpoint and connect key concepts in a snap

The Online Learning Center (OLC) at www.mhhe.com/dess7e was designed specifically for use with the Dess text.
Instructor OLC includes:

  • Instructor’s Manual is prepared by the textbook authors, the accompanying IM contains summary/objectives, lecture/discussion outlines, suggested answers to discussion questions in the text, extra examples not included in the text, teaching tips, reflecting on career implications, experiential exercises, and more.

  • PowerPoint Slides – prepared by Pauline Assenza of Berkley College, and consists of more than 400 slides incorporating an outline for the chapters tied to learning objectives. Also included are instructor notes, multiple-choice questions that can be used as Classroom Performance System (CPS) questions, and additional examples and content outside of the text to promote class discussion.

  • Test Bank – revised by Christine Pence of the University of California – Riverside, contains more than 1,000 true/false, multiple-choice, and essay questions. It has now been tagged with learning objectives as well as Bloom’s Taxonomy and AACSB criteria.

    • EZ Test, a comprehensive bank of test questions is provided within a computerized test bank powered by McGraw-Hill’s flexible electronic testing program, EZ Test Online (www.eztestonline.com). EZ Test Online allows you to create paper and online tests or quizzes in this easy-to-use program!

  • Videos – A set of videos related to both chapters and selected cases can be found on the Online Learning Center and Connect to support your classroom, student lab, or for home viewing. These thought-provoking video clips are available upon adoption of this text.

  • Strategy Blog (strategy.mhhe.com) – Updated 10 times a year by Christine Pence of the University of California – Riverside.

  • Case Support – Includes Grid, Teaching Notes, PowerPoints, and Financials [in Excel].

Student OLC includes:

  • Chapter quizzes students can take to gauge their understanding of material covered in each chapter.

  • A selection of PowerPoint slides for each chapter.

  • Ethics Questions, Application Questions Exercises, and Summary Review Questions

  • Links to strategy simulations the Business Strategy Game & GLO-BUS. Both provide a powerful and constructive way of connecting students to the subject matter of the course with a competition among classmates on campus and around the world.


To obtain a lecturer login to the Online Learning Centres, ask your local sales representative. If you're a lecturer thinking about adopting this textbook, request a lecturer copy for review.