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Student Edition
Instructor Edition
Strategic Management: Creating Competitive Advantages, 7/e

Gregory G. Dess, University of Texas at Dallas
G. T. Lumpkin, Syracuse University
Alan B. Eisner, Pace University
Gerry McNamara, Michigan State University

ISBN: 0027161092
Copyright year: 2014

Case Listing



  1. Robin Hood

  2. Edward Marshall Boehm, Inc.

  3. American International Group and the Bonus Fiasco

  4. Pixar

  5. The Casino Industry

  6. Apple Inc.: Still Taking a Bite Out of the Competition?

  7. Weight Watchers International Inc.

  8. Jamba Juice

  9. Ann Taylor

  10. Heineken

  11. QVC

  12. World Wrestling Entertainment

  13. eBay

  14. Microfinance

  15. McDonald’s

  16. The Movie Exhibition Industry 2013

  17. Is Dippin’ Dots Frozen Out

  18. Johnson & Johnson

  19. Zynga

  20. The Boston Beer Company

  21. Southwest Airlines

  22. JetBlue Airlines: Getting Over the “Blues?”

  23. Beiersdorf AG: Expanding Nivea’s Global Reach

  24. Louis Vuitton

  25. Nintendo’s WiiU

  26. Backers Beware: Kickstarter Is Not A Store

  27. Samsung Electronics

  28. The Windsurfing Industry

  29. Procter & Gamble

  30. FreshDirect: Is It Really Fresh?

  31. General Motors

  32. Is One Ford Really Working?

  33. Campbell: Is the Soup Still Simmering?

  34. United Way Worldwide

  35. Keuring: Convenience, Choice, and Competitive Brands

  36. Yahoo!


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